Alex Bradley

About Alex Bradley

Alex Bradley is responsible for all sales revenues at Workbooks, leading the ISR, BDM and CSM teams. An experienced sales leader with a track record of developing multi-million euro revenue streams within EMEA and APAC. Alex has particular expertise in building and coaching international sales operations for global enterprise software businesses.

Getting through isolation: The books our team are reading

2020-04-23T11:21:11+01:00

Here at Workbooks we encourage a culture of continuous learning and development. Reading or listening to a book every month and then reviewing it as a team is a great example of this. The books we choose are usually [...]

Getting through isolation: The books our team are reading2020-04-23T11:21:11+01:00

How to create new business leadership within your accountancy practice

2020-04-01T13:42:48+01:00

The partnership model at accountancy firms is a ‘win win’ for clients, because it means even the most senior accountants are hands on. But because accountants spend so much time on client work, there are other areas of the [...]

How to create new business leadership within your accountancy practice2020-04-01T13:42:48+01:00

How CRM can help you accurately forecast sales

2020-04-01T13:44:42+01:00

Amazingly, every day we encounter companies who are still reliant on spreadsheets to control and maintain their sales funnel. Now, whilst there is unquestionably a call for spreadsheets – with some nifty tips and tricks available in those little [...]

How CRM can help you accurately forecast sales2020-04-01T13:44:42+01:00

Business development for accountants? It’s time to drink your own kool aid…

2020-04-01T13:44:57+01:00

Sales is probably not accountants favourite part of running a practice. Cold calling, networking, building a pipeline – most accountants prioritise client work, drafting ledgers, conducting audits and working on their clients’ year end accounts. Interestingly, when it comes [...]

Business development for accountants? It’s time to drink your own kool aid…2020-04-01T13:44:57+01:00

It’s not you, it’s me – the warning signs a client might leave

2020-04-01T13:47:10+01:00

When a client suddenly cancels their longstanding relationship with you, does it feel like the rug has been pulled from underneath you? Was it a bolt out of the blue? It might feel that way, but in hindsight, when [...]

It’s not you, it’s me – the warning signs a client might leave2020-04-01T13:47:10+01:00

Being on the Front Foot – Four Tips for Proactive Account Management

2020-04-22T16:08:12+01:00

A key issue for many B2B organisations is they don’t have a formalised account management structure in place. Regular customer contact? Of course they can do that. Tracking how much budget the customer might have? They can do that [...]

Being on the Front Foot – Four Tips for Proactive Account Management2020-04-22T16:08:12+01:00