The answer is absolutely not, however what does cold calling mean in 2020? Cold calling is really the art of interruption, you’re calling a person you have not spoken to before and interrupting their day. The dictionary definition is, [...]
About Alex BradleyAlex Bradley is responsible for all sales revenues at Workbooks, leading the ISR, BDM and CSM teams. An experienced sales leader with a track record of developing multi-million euro revenue streams within EMEA and APAC. Alex has particular expertise in building and coaching international sales operations for global enterprise software businesses.
There’s so much great literature available today in books, videos, blogs and LinkedIn posts about sales, sales process, sales methodology, how to prospect, how to handle objections, how to negotiate and close, etc. This information is very useful and [...]