Reading, UK, June 27th, 2018 – Workbooks, a British cloud-based CRM and marketing automation vendor, today announces its expansion into the US market. This bold move to challenge industry giants like Salesforce and Microsoft on their home turf comes [...]
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Some other departments might disagree, but your customer service function is the beating heart of your business. As the people who interact most often with customers, your service team is better placed than anyone to gather the insights your [...]
Is there anything more exasperating than searching for information you’re sure is out there somewhere but you’re not quite sure where? For employees and customers alike, these data hunts are always frustrating and can add up to a colossal [...]
For this month’s edition of ‘Customer in the spotlight’, we see how Amstore Innovation Ltd used CRM to save considerable admin time and improve business processes. A creative company with ambitious growth plans, Amstore needed a CRM system [...]
Just a short time since the General Data Protection Regulation (GDPR) came into force and many organisations are still grappling with it. We are still receiving many questions from our customers and prospects so this blog has been created [...]
The key to any CRM project is carefully planned and skillfully delivered implementation, and nowhere is this more the case than with customer service. Get it wrong in this critical area and both customers and agents will feel the [...]
We’ve come a very long way since the dark ages of customer service. From being little more than a dumping ground for complaints, customer service is fast becoming the single most important source of competitive advantage. In an advanced [...]
Workbooks is helping customers comply with the GDPR with features and ‘GDPR Readiness’ services packageswbwp2019-01-18T13:37:15+00:00
Reading, UK, May 18th - Workbooks, the leading British CRM vendor, has updated its internal processes and procedures as well as the products and services it delivers to its customers in preparation for the EU General Data Protection Regulation [...]
Triage matters. You can have the best doctors and nurses in the world but if they’re treating grazes while someone in a critical condition is kept waiting outcomes will suffer. Equally, your world-class oncology specialist will struggle to [...]
Ask a man or woman on the street if they like the idea of automated customer service and chances are you’ll be greeted with a horrified stare and a decisive “no!”. We tend to associate the automation of customer [...]