Leads are hard enough to get. When you do finally have people to sell to, you already know not everyone is going to turn into revenue. So why do so many companies treat every lead equally? Here’s the reality: only [...]
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Any business, big, small, growing or established, needs a CRM tool. It’s simply a must. Eventually, your business will reach a point where managing your customer base using post-it notes or Excel spreadsheets becomes unrealistic, disorganized, and hard to [...]
“I exercise. I go to the gym. But it doesn’t seem to do anything for me.” How many people say this? How many people tell themselves they’re going to the gym and exercising when really they’re just sitting on [...]
Greater accuracy and speed, a more streamlined sales process and increased sales efficiency. Connecticut, October 1st 2020 — Workbooks, the cloud-based CRM and marketing automation vendor, today announces the launch of Workbooks CPQ, a powerful and flexible module for [...]
You have your marketing guru. You have your sales rep. They each do their little thing and take on where the other leaves off, and all is good with the world, right? Wrong. Today’s customer needs a business who knows [...]
There’s so much great literature available today in books, videos, blogs and LinkedIn posts about sales, sales process, sales methodology, how to prospect, how to handle objections, how to negotiate and close, etc. This information is very useful and [...]
The company was identified among 20 other software companies in the leading review guide for growing businesses Connecticut, US, 25th August 2020 –Digital.com, a leading independent review website for business online tools, products, and services, has named Workbooks to [...]
For every business, managing customer relationships and generating new leads is a top priority. Tools such as customer relationship management (CRM) software streamline this process by enabling your organization to effectively oversee interactions between your company, customers, suppliers, and [...]
Nearly everyone is generating digital content these days as part of their inbound marketing strategies. Some are becoming content machines – cranking out blogs, infographics, and newsletters at a whirlwind pace. What often gets overlooked, though, is the type and [...]
The current climate has caused many businesses hardships due to concerns over everything from supply chain disruptions, diminished customer demand, and social distancing mandates, which have affected practically every aspect of business operations. However, one sliver of light that [...]