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Webinar: Making the most of Preference Centres

June 2 @ 10:00 am - 11:00 am BST

In this webinar, Daryl Greaves, Senior Marketing Automation Consultant, will demonstrate how to implement preference centres easily within Gatormail and Workbooks. He will cover:
  • Components of a preference centre
  • Using checkboxes vs dropdowns
  • Configuring Workbooks for preference centres
  • Creating the preference centre in Gator
  • Tying it all together with an unsubscribe process
  • Enabling the preference centre in your Gator campaigns
Viewing results & targeting based on preferences
Register today for this invaluable session and ensure you maintain a healthy, engaged subscriber list.

SPEAKERS

Daryl Greaves
Daryl GreavesSenior Marketing Automation Consultant for Workbooks
Daryl is the Senior Marketing Automation & Strategy Consultant for Workbooks, responsible for all CommuniGator / Spotler Marketing Automation platform implementations and integrations with the Workbooks CRM platform, including advising on marketing automation strategy.