WEBINAR: MAKING THE MOST OF PREFERENCE CENTRES
In this webinar, Daryl Greaves, Senior Marketing Automation Consultant, will demonstrate how to implement preference centres easily within Gatormail and Workbooks.
He will cover:
- Components of a preference centre
- Using checkboxes vs dropdowns
- Configuring Workbooks for preference centres
- Creating the preference centre in Gator
- Tying it all together with an unsubscribe process
- Enabling the preference centre in your Gator campaigns
- Viewing results & targeting based on preferences
Watch today for this invaluable session and ensure you maintain a healthy, engaged subscriber list.
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