Christelle Fraysse, Chief Marketing Officer and Claire Hordle, CRM Consultant at Workbooks showcase the power of combining CRM and Marketing Automation.

This webinar covers how to:

  • Segment your audience and target them with personalised messages
  • Manage all campaigns and related activities effectively
  • Track campaign performance, response rates and engagement points
  • Align with sales and drive timely and relevant follow-up
  • Reduce the administrative burden with automation
  • Analyse the ROI of marketing activities so you can focus on what works
  • Gain insights to drive better decision making

Watch today to find out how to leverage the power combo ‘CRM and Marketing Automation’ and demonstrate your marketing ROI.

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