Project Description


Building shareholder value with CRM

Managing customer invoices so that you get paid on time and can manage your cash flow and business in the way you want to can be hard. The businesses that should be paying you could be experiencing cash flow problems of their own. Your business may be putting too much effort into dealing with cash collection; when it should be concentrating on cash generation.

There are strategies you can adopt to cope, though:

  • Require a down payment on projects
  • Set your terms to be paid in full upon completion
  • Negotiate terms with your vendors for 30 days or more
  • Have a collection process in place, and follow through
  • Offer incentives for early payment
  • Charge for late payments
  • Include payment reviews in your sales meetings
  • Adopt a strategic approach to cash management

For our tips on how the right CRM system can make cash collection simpler and easier, download our eGuide now.

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