The judges’ verdict: Why Workbooks was recognized as Company of the Year at the Stevie Awards

There’s nothing worse than a self-indulgent blog post about an award-win. 

So instead, we’re sharing what the judges had to say about Workbooks after we were recognized as Company of the Year – Business Technology with a Bronze Stevie Award.  

The Stevie Awards were judged by more than 180 technology and business professionals worldwide. Every entry is reviewed by a panel of qualified judges. Here’s what they said about Workbooks. 

1. Workbooks’ biggest differentiator is customer success 

The judges highlighted our customer satisfaction, long-term relationships and retention as evidence that Workbooks doesn’t just win customer, it keeps them. 

That’s reflected in our customer base too. On average, customers stay with Workbooks for more than 10 years. 

2. Consultancy that’s different to other CRM providers 

The judges repeatedly recognized Shared Success because it tackles one of the biggest reasons CRM projects fail: poor implementation. 

Rather than handing customers over to third parties, Workbooks combines CRM software with experienced consultants who help design processes, configure the platform and make sure businesses achieve the outcomes they set out to deliver. 

That philosophy is why we offer: 

• A free CRM Success Workshop before customers commit. 

• 50% co-funded consultancy to reduce implementation costs. 

• Go-live in as little as 28 days for organisations with straightforward requirements. 

• Direct access to Workbooks consultants rather than a partner network. 

Technology is only part of the equation. The judges recognized that successful CRM projects are built around people, process and software working together. 

3. We were backed by independent proof 

The judges highlighted independent recognition from organizations like TechRadar, combined it with our customer retention and satisfaction, and thought about our recent investment from BGF.  

TechRadar called out Workbooks for being the best CRM for midsize businesses. This alongside, the BGF investment into the company and our customer approach was enough to seal the deal.  

4. The judges didn’t like BS either 

Several judges called out our No Bullsh*t positioning, recognizing that it cuts through the complexity that’s become common across the CRM market. 

While many vendors compete by adding more features, more pricing tiers and more jargon, we’ve focused on making CRM easier to understand and easier to buy. 

That means: 

• Transparent pricing 

• No feature caps across licence tiers 

• Flexible implementation options 

• AI that’s practical rather than gimmicky 

• Consultancy that helps customers succeed rather than simply complete a project 

The judges described the entry as authentic, evidence-led and full of personality. 

5. The judges also challenged Workbooks 

The judges wanted to see more customer stories, more measurable business outcomes and clearer examples of how organizations are using AI to save time, improve data quality and make better decisions. 

So, as more customers roll out Workbooks AI across sales, service and project delivery, we’ll be sharing more real-world examples, measurable results and customer success stories. 

In the meantime, you can check out our AI offering here to explore our customizable agents.  

So, why should you care? 

Let’s be honest – you don’t care about the award. But if you’re out there exploring the world of CRM and trying to decide which one to choose – this might just give you a little more reassurance that you’re choosing a CRM provider that puts you first. 

The judges didn’t recognize us for having the longest feature list or the flashiest AI. They recognized our customer success, consultancy-led approach, transparent way of working and commitment to delivering real outcomes. 

If you’re looking for a CRM provider that will support you long after the contract is signed, hopefully their feedback gives you another reason to consider Workbooks.