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DalyCBM selects Workbooks CRM over

Type: #PR

Reading, England, 12 October 2012

DalyCBM, a company specialising in repair and maintenance services on bakery, catering and refrigeration equipment, has chosen as the CRM solution to run its entire business.

DalyCBM services many well-known companies across the UK, including brand name clients such as Travelodge, Waitrose, Tesco, Burger King and JD Wetherspoons. The independent family owned business based in Basingstoke, Hampshire, narrowed the field to and, before finally choosing the Workbooks Business Edition as their CRM solution.

Craig Hall, Senior Business Development Manager of DalyCBM commented “Having evaluated a number of CRM providers, Workbooks came out on top due to its ease of use and simple adoption for my team, alongside its inbuilt flexibility to create and manage orders inside the CRM itself.”

DalyCBM’s selection of Workbooks comes at a time when Workbooks is experiencing a period of success in bids against some larger brand names. Over the past 2 months, a number of other businesses have chosen Workbooks over and the company has added a large number of clients to its customer base including the charity Coeliac UK, who recently selected Workbooks as its new membership management system.

Craig of DalyCBM continued “We felt workbooks provided what we needed at a far more affordable price than Salesforce and we felt more comfortable with Workbooks who keep all our data in their UK data centres, compared to Salesforce who would have hosted our data in the USA only.”

Ian Moyse, Sales Director at commented “We are pleased to be selected again over a large brand name vendor and to be recognised for the extra functions we provide. An increasing number of customers are realising the benefits of handling quotes, orders and invoices inside the CRM system and with the growth of cloud continuing we are finding an increasing number of clients who feel more comfortable dealing with us as a British company who provide clarity around UK data storage, data protection and liberation.”

About DalyCBM

For 20 years, DalyCBM Ltd, an independent family owned business, has offered a first class repair and maintenance service on bakery, catering and refrigeration equipment to many well-known companies across the UK, including supermarkets, fast food outlets and hotels. Providing one of the best services in the industry DalyCBM have developed a reputation for reliable and technically advanced electrical maintenance and specialist repair services, all geared towards keeping customers electrical and gas equipment functioning at peak efficiency at all times.

About Workbooks is one of the fastest growing providers of web based CRM and business applications designed specifically for small and mid-size organisations.

Headquartered in the UK, our suite of products enables our customers to accelerate sales growth, improve marketing execution, streamline business processes and improve the quality of customer support they deliver. The Workbooks CRM Edition delivers easy to use sales force automation, marketing management and customer support tools.

The Workbooks Business Edition extends CRM to include the generation of transaction documents, such as customer orders, supplier purchase orders and customer invoices.

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