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Quills Group selects Workbooks CRM over Microsoft Dynamics

Type: #PR

Reading, England, 3rd July 2013

Quills Group, an office procurement specialist, has selected Workbooks CRM system to underpin its sales and marketing efforts.

Thomas Davinson, Sales Director, Quills Group commented: “We wanted a CRM that would bring together all our data into one place and allow effective marketing campaigns, pipeline management, and activity management alongside strong Microsoft Outlook Integration and reporting. With Workbooks we found all of this in a very affordable package.”

Ian Moyse, Sales Director at commented: “We are pleased so many companies are choosing our system over bigger, brand names and realising the benefits of often 50%+ cost savings, without sacrificing on functionality or outcome for their business.”

Thomas added: “We considered solutions including Microsoft Dynamics, but found them to be more costly and complex for our needs. Seeing Workbooks go from strength to strength in customer adoption and market recognition is no surprise from the positive experience we have already had with their system.”

Quills joins a growing number of customers across industries choosing Workbooks ahead of bigger brand systems that come at a higher cost. In the G2 Crowd CRM analysis, a new challenger to the Gartner quadrant, Workbooks came out ahead of other CRM systems in 93% of the categories and in the Gleanster CRM Report for Small and Midsize Businesses, Workbooks led in 3 of the 4 categories (ease of use, ease of deployment, and overall value).

About Quills

Established in 1997, Quills has over a decade of experience within the Office Procurement Solutions arena, providing office solutions to over 450 single and multi-site organisations across the UK and Ireland.

Quills has achieved year on year growth to achieve a turnover of over £4m which has been built on the back of a reputation for attention to detail and delivering bespoke services that meet the needs of clients. Quills are also fully committed to environmental responsibilities and ensuring they maintain their ‘Carbon Balanced’ status. Quills can offer approximately 10,000 products from sustainable sources and/or 50%+ from recycled materials.

About Workbooks provides cloud-based CRM and business applications to help organisations run more effectively. Our suite of products enable our customers to grow sales, improve marketing, provide better customer support and streamline business processes by automating common tasks.

Workbooks extends beyond traditional CRM to include sales order processing, contract management and invoicing, so you can manage all your customer information in one place.

With a 360 degree view of your business and access to real-time management information, you can shape your interactions with your customers and make quicker, more informed business decisions to help grow your organisation.

For more information, please visit