Reading, England, 26 June 2013

DCA Design International, Warwick based and one of Europe’s leading product design and development consultancies founded in the 1960s, has selected Workbooks as the contact relationship management system for use by over 90 users across its business. Workbooks will replace a legacy application running locally on DCA’s internal network.

Martin Wein, IT Manager commented, “The fact that Workbooks keep all our data in the UK as well as in our own separate database convinced us that their cloud CRM solution met our stringent data security requirements. Many other vendors either put all customer data in one big database or worse store all UK data in the USA. This would not have been acceptable to us as we have to ensure the best levels of diligence and integrity possible. We were impressed with Workbooks willingness and openness to engage with us as a vendor and believe our decision will help our users and support our business goals.”

DCA was also attracted to Workbooks for its intuitive interface and track record of high user adoption. In the recent G2 Crowd CRM Report Workbooks came out highest of all CRMs for ease of deployment and user adoption rates.

DCA joins a growing number of small to medium sized businesses choosing Workbooks to provide their CRM solution.

Ian Moyse, Sales Director at Workbooks commented, “We continue to win new clients in a variety of industries with a growing number recognising that bigger brand names mean just that and normally come with a far bigger price tag and complexity. We strive to work closely with clients for a successful outcome for their business and users and the recognition in the G2 Crowd report from customers placed us the highest performer in 93% of the categories.”

About DCA Design International

Founded in 1960, DCA Design are one of Europe’s leading product design and development consultancies. DCA add value by improving the success of product innovation. They do this through an intelligent approach to design, based on the transparent management of risk, informed decision making, true integration of disciplines and rigorous development processes.

DCA is a collection of 120 extraordinary individuals. We are a vibrant fusion of disciplines including designers, mechanical engineers, electronics hardware and software engineers, strategists, social scientists, ergonomists, project managers and prototype technicians. DCA services include: applied product research and planning; design strategy; industrial design; interaction design; mechanical engineering; electronic hardware and software engineering; usability and ergonomics; prototyping and production support.

DCA works in many sectors including: consumer electronics, white goods, FMCG, pharma, medical, scientific, commercial, industrial, automotive, rail vehicle & aircraft interior.

DCA is also a Sunday Times Track 100 company for Export – 2010 & 2011 and a Winner of The Queens Award for Enterprise, 2012.

About Workbooks

Workbooks.com provides cloud-based CRM and business applications to help organisations run more effectively. Our suite of products enable our customers to grow sales, improve marketing, provide better customer support and streamline business processes by automating common tasks.

Workbooks extends beyond traditional CRM to include sales order processing, contract management and invoicing, so you can manage all your customer information in one place.

With a 360 degree view of your business and access to real-time management information, you can shape your interactions with your customers and make quicker, more informed business decisions to help grow your organisation.

For more information, please visit www.workbooks.com.