SaaS CRM will account for over 50% of all CRM implementations by 2020 says Gartner – what benefits does the cloud bring customer relationship management? Have you noticed how much time is spent by employees looking for information? KPI [...]
Over half of UK charities are looking to address their IT strategies this year: cloud-based CRM software should be considered when adapting to digital Latest research from Eduserv reveals that 75% of charities in the UK have no IT [...]
When deploying a CRM system, many organisations enter into the project with unrealistic expectations. In a world of plug and play technology, businesses appear to have forgotten that CRM is simply not a system that you can just switch [...]
Despite the hopes, excitement and expectation, a mixture of naivety and youthful exuberance means the first foray into CRM is unlikely to stand the test of time. Just like your first love. According to a 2013 survey by Merkle Group [...]
Once a CRM system is implemented, the adoption of the system can quickly become a concern and the most common challenge is to overcome initial resistance people may have towards the system, and then to educate and encourage employees to [...]
Salesforce users A Nucleus Research survey recently found that 38% of Salesforce customers are planning to move or would consider moving to another product[ii]. Yet how many of these considerations actually result in a move? The majority of companies are put-off from [...]
Customer Relationship Management (CRM) is often mistakenly thought of as an extension of the sales team’s address book. Some more progressive organisations also use CRM software to manage customer service calls. But CRM is more than just software – it’s an [...]
Get the lowdown on what CRM projects cost, how long they take and what benefits they deliver.In this study, Nucleus Research discovered that the ROI on CRM projects is:$5.60 for every $1 spentwhich equates to£3.58 for every £1 spentBut what's [...]
Precious time saved automating your sales and customer relations is time that can be spent winning new, more profitable business.There's certainly no shortage of compelling reasons to adopt CRM. The headline benefits of a well specified and well deployed CRM [...]
Business benefits and ROI on CRM projects are no longer a 'nice to have' but a prerequisite so discover how to prove them.Even though businesses are more focused than ever before on the bottom-line numbers that everything they invest in delivers, [...]
