A bird in the hand – five tips for client retention

2019-08-16T16:26:43+01:00

The thought of business development often causes a shiver down your average accountant’s spine. Less inclined to cold call, most accountants would prefer to have a word of mouth referral, or a less ‘salesy’ approach. Well, the good news [...]

A bird in the hand – five tips for client retention2019-08-16T16:26:43+01:00

Customer in the Spotlight: Atlantic Data Security

2019-04-23T12:17:05+01:00

In this month’s customer spotlight we look at how Connecticut IT security firm was able to lower costs by 50% and add functionality by replacing Salesforce with Workbooks. Since 1993, Atlantic has been delivering industry leading security products to [...]

Customer in the Spotlight: Atlantic Data Security2019-04-23T12:17:05+01:00

Gaining a competitive edge through customer experience

2019-08-06T14:06:40+01:00

As markets mature and competition intensifies, products and services converge, and companies become increasingly hard to differentiate. But if you want to generate growth – and who doesn’t? –  you must find ways to stand out. And one of [...]

Gaining a competitive edge through customer experience2019-08-06T14:06:40+01:00

Align your organisation and prioritise to succeed

2019-07-24T15:32:54+01:00

Making sure sales and marketing teams are properly aligned should be a priority for any business leader looking to generate growth. But behind this simple truth lies a complex reality. At most organisations, there is at least some misalignment [...]

Align your organisation and prioritise to succeed2019-07-24T15:32:54+01:00

How to be agile and drive efficiency

2019-07-24T15:49:49+01:00

The most successful businesses are agile, they are efficient, and they seamlessly synchronise the vital functions of marketing, sales and customer service, presenting a unified and coordinated front to customers. The only sustainable way to achieve this level of [...]

How to be agile and drive efficiency2019-07-24T15:49:49+01:00