Amending Page Scores with Spotler

The page scores on Online Activity records come from GatorLeads. By default, all pages are set to a score of 1. However, you can assign custom scores to individual pages to indicate their importance. This helps you prioritise leads – the higher the combined score from the pages a lead visits, the “hotter” they are and the sooner they should be contacted.

For example, you might set your homepage and Knowledge Base pages to a score of 1, but assign a higher score, such as 50, to your Pricing page, which signals stronger purchase intent.

For more details on lead scoring and best practices, you can check the Spotler guide here: https://spotler.com/en-gb/guides/lead-scoring